Click here to find experts on social media marketing. While the below YouTube video is not just about the new LinkedIn publishing platform, I was on a Google Hangout with Eric Enge from the leading digital marketing agency today where I discussed the future of social media in and why the new LinkedIn Publishing platform changes everything.
Imagine how this column would look if the different tips ran together versus being set off by bolded and numbered subheads. But you're not finished yet.
You don't have to describe a scientific or market study or New York Times story in full. Tell, then Show.
This will allow you to see whether or not your text are aligned with any pictures or videos you have inserted, if heading are properly spaced out, and if your article is properly laid out, etc. This makes no sense. Embed Right now LinkedIn only provides you the option of embedding YouTube videos and Slideshare presentations, but if you have one that is relevant to your post, that can only help in better engaging with your audience - and building greater loyalty for your future posts.
For example, in my public relations and communications business, LinkedIn makeovers and storytelling are something I do well.